
Combination music is worth studying for more than its popularity; it also generates a lot of buzz. Unifying divergent subcultures and polarizing listeners, combination music make anyone within earshot question what about music they like. This new and emerging genre brings together two different sounds that are the opposite ends of the spectrum musically, therefore, creates more controversy than actual praise of the new sound. The combining of rock and rap also clashes the contrasting images that rock and rap stars emit. It engenders an uncomfortable middle ground to some, and to others it forges a bridge that they had long been in search of. Hip-hop has always been a radically changing genre, and re-invented itself numerous times over the course of its existence (Forman 2002). So when sampling arose in the mid to late 1980s DJ's started sampling anything "from heavy metal to country" (Demers 2003). The ability to sample widened the sound of hip-hop and therefore planted the seed for the beginnings of crossover music.
For our research of this emerging culture we accessed numerous web materials and interviewed those with some knowledge and some with opinions of the genre in question. Most of our research on mashups was done online because the internet is its main domain in this era of in which more and more people are listening to, and posting, music online (Duckworth 1999). In contrast, the bulk of our crossover notes were taken from interviews and iTunes reviews.
Through our research, we've been pointed to some interesting conclusions about combination music. The most recent (and most controversial) creation in the rock/rap crossover genre has been Rebirth, the long awaited album by Lil Wayne. Lil Wayne has been in the rap business since he was 15 years old and has been considered a prototypical rap star. All of his albums have been purely rap/hip-hop until he announced the release of Rebirth as a “rock” album. The release of his singles “Prom Queen” and “Hot Revolver” stirred up controversy with both rap and rock fans. As seen in our fieldnotes, the majority of feedback relating to his album on almost any website was purely negative and even denouncing of his previous work on rap albums now that he had journeyed into the rock genre. One person went so far as to say that he took his Carter III CD (an all rap album that came out before Rebirth) and tossed it out the window after he had listened to Lil Wayne's new "rock" singles. It is clear that any artist, not just Lil Wayne, takes a risk when they deviate from the genre with which their fans typically associate them. See the video to Lil Wayne's first single off of Rebirth below:
An interview with Marques Coleman (pictured left), rap purist, echoed similar sentiments to the ones found in iTunes reviews and youtube comments. He expressed frustration with his favorite rap artists making and/or being featured in music that didn't fit the stereotypical rap song layout. Marques, like many others, said that he had lost respect for artists that had done work with the rock genre. 
The search for combination music culture has been an arduous one because it doesn’t live in clubs (in great signficance) or show up on t-shirts. We failed to find anyone who sewed half of a Daughtry shirt to half of a 50 Cent shirt, or any other style that would constitute an aesthetic representation of combination music culture. Never did we find a radio station that played only crossover songs and mashups. Neither were we able to locate a TV music countdown show devoted to the genre. In not finding a lot of these things we came to a key conclusion: combination music lies between two cultures, but isn’t one on its own.
Still, combination music exists and is still significant. Combination music fans are a group of people with a real appreciation for music that have diverse tastes. Combination music doesn’t bring with it subcultural capital in the same sense that other genres do (Hebdige 1979). This can sound like a negative, but it can also be taken to prove its fans enjoy the music for the music (because they certainly aren’t into it because they like the fashion). On the mashup side, you can almost be sure that its creators do what they do for the love of it. Due to legality issues, they are not allowed to sell their works, and there is currently not a large demand for mashup artists as performers (outside of Girl Talk). Crossover music, some would say, is a less noble department. At times artists dabble in other areas in the hopes of increasing their followers (Ying Yang Twins), others decide to brave the uncharted for changes in personal taste (Lil Wayne). Still, another category of crossovers are the products of collaborations with two or more artists who happen to find each other inexplicably (Nelly and Tim McGraw).
Above is "Over and Over Again" by Nelly and Tim McGraw, a video that isn't shy about playing into the "two worlds coming together" idea
Further research should uncover why certain music styles become cultures and why others remain just music styles. We know that combination music isn't precluded from being a culture to itself because it is a mixture of things. One look at Salsa can tell you that (Duany 1984). Also, it would be interesting to find which genres, when paired up with another in a mashup or crossover song, are most efficacious when it comes to garnering new fans for genres. Rap has had high exposure levels (Sullivan 2003). So are listeners more likely to turn a deaf ear to any song that includes it than (for example) a folk song?
All in all, this project was a combination of two things: exploration and discovery.
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Works Cited
Demers, Joanna. "Sampling the 1970s in Hip-Hop." Popular Music 22 (2003): 41-56.
Duany 1984
Duckworth, William. "Making Music on the Web." Leonardo Music Journal 9 (1999): 13-17.
Forman, Murray. "Review: No Sleep 'Til Brooklyn." American Quarterly 54 (2002): 101-27.
Hebdige 1979
Sullivan, Rachel E. "Rap and Race: It's Got a Nice Beat, but What about the Message?" Journal of Black Studies 33 (2003): 605-22.







